Heineken The Heineken story began on February 15th, 1864 when Gerard Adriaan Heineken founded the Company Heineken & Co in Amsterdam.
It took 10 years and the reinvention of brewing to create Heineken lager, but in 1873 Heineken beer was perfected and is still brewed to this recipe over 130 years later.
Today Heineken is owned by a fourth generation Heineken and has continued to grow around the globe, making it the second largest brewer in the world, and the Heineken brand, with sales in over 170 countries worldwide, the most international beer brand in the world.
Heineken is a refined, easy drinking pilsner. In the body of the lager, a slight fruity character is balanced by a mild bitterness, and rounded off by a smooth honey palate and a clean, crisp finish. Heineken contains the highest quality natural ingredients brewed for 8 days and aged for 7 weeks. The finest malted barley, crystal clear water, and carefully selected hops are combined in the extended lagering process with the unique Heineken A-yeast to create the distinctive flavour of Heineken.
